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Investing in What Lasts

Your greatest investments aren’t financial—they’re eternal. By pouring into people, purpose, and God’s Kingdom, you store treasure in the only account that lasts forever.

You’ve decided it’s time to invest, so you visit your top two bank options.

One is flashy and promises quick, massive returns. The other is simple and proven to have steady returns.

It’s tempting to go with the bank that promises the fastest growth, right?

But here’s the problem: that flashy account is unstable. Sooner or later, it will collapse, taking everything you’ve deposited with it.

Where you invest determines what you keep.

Life works the same way. Every day, you make deposits, not just with money, but with your time, your energy, your attention, and even your relationships. The question isn’t if you’re investing; it’s where you’re investing.

Jesus put it this way in Matthew 6:19–20: “Do not store up for yourselves treasures on earth, where moth and rust destroy, and where thieves break in and steal. But store up for yourselves treasures in heaven, where moth and rust do not destroy, and where thieves do not break in and steal.”

Earthly accounts always come with risk. Kingdom accounts never do.

When you invest in eternal things like people, purpose, or God’s Kingdom, you’re putting your deposits into the only account that can’t fail. 

You may not see immediate “returns” in the same way the world defines success, but over time, those investments build something unshakable.

I’ve seen people give decades to building their career, their image, or their possessions, only to lose them in a moment. 

But I’ve also seen people pour themselves into loving others, living with integrity, and advancing God’s work, and those investments ripple for generations.

What you invest in will last.

So today, take a moment to audit your “life deposits.” 

Are they going into accounts that will fade or accounts that will endure forever? 

One day, when you stand before God, you’ll see the true balance of your account. 

Every act of faith, every prayer, every moment spent loving and serving will be there, untouched by rust, untouched by time.

Live so that your greatest treasure will always be stored where nothing can take it away.

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